Beauty Pie is a subscription service that offers members access to luxury skincare, makeup, hair care and candles at factory prices. They cut out the middleman and buy from the world’s best labs at transparent factory costs.
It’s a model that’s already disrupted the beauty industry, with brands like Deciem and The Ordinary following in its footsteps. In this article, we’ll look at some of the benefits of joining Beauty Pie to help you decide whether it’s for you.
Transparency is a key value at Beauty Pie and is reflected in the products they offer. It is a strategy that helps the company attract and retain customers, and it can also be a differentiator in a competitive marketplace.
The company specializes in affordable luxury beauty products. Founder Marcia Kilgore, who has created successful brands like Soap & Glory and FitFlop, launched Beauty Pie in 2016.
She wanted to create a digital-only brand that offers high quality products at accessible prices without the markups typically found at traditional retailers. This is done by cutting out middlemen, unnecessary retail space, and other costs that drive up the price of luxury goods.
Using a membership model, Beauty Pie allows members to purchase their products directly from the website without having to pay a markup. It also aims to provide its members with transparent pricing, so they know what they’re paying for. They also keep their members in the loop on product development, allowing them to make informed choices about what they want to buy.
Beauty Pie members have access to a wide variety of high-end skincare, makeup, haircare, bodycare, candles, fragrance, accessories and nutritional supplements at lower prices than you would pay for these products at conventional retailers. This is because Beauty Pie cuts out expensive add-ons that typically account for a 10X industry markup, including middle men and e-tailer fees.
Aside from the incredible value of its products, Beauty Pie also offers a range of other benefits that make it a worthy choice for those who are looking for the best luxury beauty at a reasonable price. For example, it offers a number of exclusive and limited edition skincare kits that are specially created to target certain skin concerns.
Its subscription model also drives customer loyalty – something that other brands in the beauty industry struggle to achieve. While there are others that are able to offer a seamless experience, Beauty Pie is unique in that it focuses on the customer relationship rather than the transaction itself.
Beauty Pie is a revolutionary membership service that offers luxury skincare, makeup, hair and bodycare for incredibly affordable prices. Their curated collection of over 200 products is sourced directly from the world’s leading beauty labs.
Their memberships are available for monthly, annual or quarterly periods and come with a range of benefits and perks. You can also choose to have your products delivered to your door or receive them in a monthly box.
Unlike some beauty subscription services, you can try the company’s products for free before becoming a member. This gives you a chance to see if it is right for you.
This is a brilliant way to try out a variety of new brands and products without spending a fortune on them. You can even roll over your allowance and build your collection until you find something that becomes a firm favourite.
Customer service is an important aspect of your brand’s reputation and it is something that you should be able to deliver at all times. From providing information about your products to addressing any problems that customers might have, customer service is an essential part of your brand’s overall strategy.
Beauty Pie is a membership-based beauty brand that aims to cut out the middlemen and provide premium skincare, makeup, and haircare at discounted prices. It offers monthly and annual memberships, as well as individual products for sale.
Its approach to customer service is refreshing and innovative – it doesn’t rely on high-pressure sales tactics or commission-motivated staff. Instead, it prioritizes quality over quantity and delivers a personalized experience for each customer.
As a result, it’s a relationship built on trust and authenticity. It is a ‘new social contract’, as Index Ventures CEO Danny Rimer described it in a December 2020 article.